Recently, Rovio Entertainment – famous game developer Angry Birds was sued for violating children’s privacy. According to New Mexico state prosecutor general (USA) Hector Balderas, this developer collected and sold personal information of children under 13 years old to third parties for his own profit.
Balderas accused Rovio Entertainment of intentionally targeting child gamers, through selling virtual in-game items to take money from children – who are not fully aware of their consumption behavior. Not only that, this developer also secretly takes children’s personal information when they play Angry Birds, selling it to third parties for advertising purposes. According to the prosecutor, this behavior endangers children in New Mexico, violating state law and the Children’s Online Privacy Protection Act (COPPA).
COPPA requires that children’s game developers must receive consent from parents and guardians before collecting player information. Even games with a diverse audience of gamers, including adults, like Angry Birds, must still comply with COPPA. New Mexico authorities are considering a permanent injunction as well as damages and civil penalties to prevent future violations of COPPA.
Released in 2009, Angry Birds has created a worldwide craze, with simple but equally attractive gameplay, the game has attracted a large number of gamers of all ages: from adults to children. me. To date, the Angry Birds IP has had more than 35 spin-offs with an estimated total downloads of up to 4.5 billion times.
To know more of the hottest news about the game, readers can Like and Follow Fanpage:
Any feedback on the article, providing information or contacting the article should be sent to email address Mr. Duy (Editor-in-Chief): [email protected]
